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5 Rules to Secure More High-End Customers

Every real estate agent wants to make the maximum amount of property sales to guarantee a greater commission. A wise course of action would be to focus, not on the quantity, but the quality of sales. By quality, I mean, a more profitable price for the properties that you are helping people to buy or to sell. Working in the …

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10 Mistakes to Avoid in a Real Estate Listing Presentation

Listing presentation is the equivalent of an interview in real estate. It’s the first official meeting between the agent and the client. It’s the listing presentation that determines whether you will get the business or not. It’s the start of the journey. A listing presentation is just like a show and the spotlight is on the agent. It’s their moment …

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How To Promote Property Listings Through Facebook

Facebook is no longer just a social media platform. With over 1.86 billion monthly active users, it has become a platform which businesses just can’t neglect. With such a huge user base, Facebook is being used today to advertise brands, the products they offer, and professional services. Today, Facebook’s success for connecting consumers with business covers almost all industries, with …

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Real Estate Client Management: How to Manage Your Clients Expectations

One of the biggest challenges any real estate agent can face is not knowing how to manage their customer’s expectations. It’s probably the most difficult thing that real estate agents have to do in this field. Clients, especially those buying or selling for the first time, might have unrealistic expectations from your services. Knowing how to manage all of these …

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Ultimate Real Estate Scripts to Keep in Touch and Get More Business

Getting on the phone is a big part of being a real estate agent. But there are so many reasons to avoid it! Lack of time, forgetfulness, and most importantly not knowing what to say. Today I want to go over some of the ultimate real estate scripts for keeping in touch with your leads and past clients. Armed with …

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Is Door Knocking Still Effective?

  According to an August Straw Poll in a Real Estate Business Bulletin, 47.5 percent of agents believe that door knocking is not effective. Trainer, Peter Gilchrist, was quoted as saying that the last type of person a home owner wanted knocking uninvited at their front door was an agent. “I’d rather have Mormons knock on my door“, he was …

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Does Door Knocking Really Work For Lead Generation?

Door Knocking can be a very good lead generator for conscientious agents. I have met agents who have done very well generating leads through constant door knocking. For new agents, this can be a wonderful way to do some active prospecting while learning their craft. Often new agents don’t have a great way for generating leads early on in their …

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Real Estate Cold Calling Script that Works

Let’s face it. Making cold calls by phone can be intimidating. Some new real estate agents are shy about calling strangers on the phone. Others may be worried about receiving negative reactions. Whatever doubts you may have, just know that cold calling is a good source for picking up new listings. Here is a real estate cold calling script that …